Challenge
A premium Italian restaurant struggling with low digital visibility and inconsistent customer engagement despite excellent food and service. Limited social media presence (200 followers) and no clear marketing strategy.
Solution
- AI-Powered Audience Analysis: Deep-dive into local dining preferences and competitor positioning
- Content Strategy Framework: Developed authentic storytelling around authentic NY-style Italian cuisine
- Technology Stack: Implemented Odoo CRM for customer preference tracking and reservation management
- Visual Content Plan: Professional photography and video content strategy
Results
- 2,800 new followers in 12 months (1,300% growth)
- 40% increase in weekend reservations
- 25% higher customer retention through CRM-driven personalized offers
- Established as go-to Italian dining destination in competitive market